A Great Sales Pitch Hinges on the Right Story When you’re working in sales, you need to master the art of persuasion and that involves being able to tell a compelling story that explains why your product or service will meet someone’s
5 Gen AI Myths Holding Sales and Marketing Teams Back New and disruptive technologies often generate both excitement and anxiety, and generative artificial intelligence (gen AI) is no exception In marketing and sales, the buzz around gen AI is
A New Way to Compensate Sales Teams - Harvard Business Review Managing sales teams has never been easy It involves dealing with independent personalities, frequent turnover, training challenges, and disappointing pipelines New layers of technology are
Sales team management - HBR Sales Digital Article George Tobias, Craig Riley, Colleen Giblin, and Betsy Gregory-Hosler According to research, salespeople who feel overwhelmed by technology are 43% less likely to meet quota
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